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Sunday
April 13, 2008 ASI Vegas Show – it’s always a great time in Las Vegas!Filed under: ASI Las Vegas Show For me one of the hi-lites of the ASI Show has been the education day. For years I have gone a day early so that I can attend the sessions and I always learn something new. Personally I believe it’s a great way to rejuvenate sales efforts – no matter how many sessions I’ve been to I always get new ideas and tips that help me in my day to day business life. On Wednesday I attended the morning session from Canada’s own Lisa Leitch; the session was “Accelerate your sales with Innovative Advertising Specialty Campaigns”. Lisa is a great speaker and one of the things in her presentation that I was glad to hear was her encouraging attendees to use advertising specialties to promote their own companies. I’ve often questioned why many distributors don’t use the products they’re selling more effectively to demonstrate to clients the value of this medium. |
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